<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Lan5 Web Development/Marketing</title>
	<atom:link href="http://lan5.com/feed/" rel="self" type="application/rss+xml" />
	<link>http://lan5.com</link>
	<description></description>
	<lastBuildDate>Tue, 20 Mar 2012 23:21:45 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.3.1</generator>
		<item>
		<title>Why Do we need search Engine Rankings?</title>
		<link>http://lan5.com/why-do-we-need-search-engine-rankings/</link>
		<comments>http://lan5.com/why-do-we-need-search-engine-rankings/#comments</comments>
		<pubDate>Wed, 11 Jan 2012 16:32:11 +0000</pubDate>
		<dc:creator>Lan5</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://lan5.com/?p=2855</guid>
		<description><![CDATA[We all love the internet and what it can provide us with but there is so much competition out there if you want to get noticed.  Having said that, it can be the best place to find what we need, since the internet was launched over two decades ago now, there have been so many [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-2856" title="SEOcontent_SEOservices1" src="http://lan5.com/wp-content/uploads/2012/02/SEOcontent_SEOservices1.png" alt="" width="200" height="152" />We all love the internet and what it can provide us with but there is so much competition out there if you want to get noticed.  Having said that, it can be the best place to find what we need, since the internet was launched over two decades ago now, there have been so many people that have created their own web sites that they over-run the internet, truly but it seems to be the only way to find what we need.  Some of us launch our own company – small online business which sells merchandise and others try to promote their services – from car repairs to computer repairs.  It could be anything but the way each web site has to create more visitors has to be their rankings – yes it is all down to the rankings.</p>
<p>Since everyone knows Google they are the most popular search engine that everyone will use them nine times out of ten while searching for something online then they have a way; there have a system that can determine how they will rank each of the web sites that have registered with their search engine.  How we will find a web site could be through the use of key words in which is typed in the search box that could help find a specific thing – if you are looking for a computer repair man or anything similar then you would use your keywords like ‘computer’, ‘repair’ and your local area otherwise you will find search results from all over the world.  Each web site which has been registered with Google will then be stored in a SERP page; Search Engine Results Page which is being determined from what key words or any key phrases which have been used to find a certain web page.  All of which are coming from every single web site Google has in their arsenal; you might not think that Google has a way of ranking but they really have and it is quite simple.  If you have used SEO to help your web site improve then you will have a better ranking; better rankings will be achieved by using great and unique keywords or key phrases placed throughout your web site pages.</p>
<p>If you are listed within the first two or three web result pages then you are considered to have good rankings – if you are on the first results page then it is even better.  If you listed anywhere other than the first three pages then it is considered to have extremely rankings; most usually find the web site in the first or second page but then once you cannot find what you are looking for, they try searching for something else.  If you have an online company then you should be hoping to get within the first three pages when it comes to ranking otherwise you might not get enough visitors to your site.  If you are finding you are not in the first three pages then you should try changing your keywords to maybe more unique and lesser used keywords though not too much or no-one will find your web site.</p>
<p>If you have a web site then you really want to make sure your web site has been found on Google’s search results page either on the first or second though really you are looking for – to achieve a better chance of getting noticed should be on the first results page.  What would be better is to get to number one in ranking.  It will be fact that not everyone will get to number one because there are so much competition out there and that it will be a fight to get to that ranking.  You can get great rankings if you optimize your web sites content to its fullest ability by using Search Engine Optimization – doing this though, you need to keep within the search engines guidelines – stick to more legal and wanted SEO instead of using Black Hate SEO which is illegal to use.  You really should know which key words are going to work for you and your web site so that you are going to get great rankings but you have to make sure that you use unique key words but ones which are still going to be used also.</p>
<p>What many don’t realize is that you are not going to achieve a high ranking day one, it could take some time to get to that coveted first page spot because it is always going to be hard work that is going to keep your web site page at number one spot.  You are always going to have use SEO methods to keep their sites at number one spot even if it means you work on your site every day.</p>
<p>There are many things that will improve or decrease your rankings including the contents, keywords of course which is quite a vital one, and design.  Using backlinks on your website is also something which many choose to use to make their site stronger; it will build a link between your web site to another and vice versa – many use them which is OK as though as you don’t use any link farming methods on your site.</p>
<p>It is important to have your key words as the front bearing on your web site, it will be one of the many things that help your site greatly; there are going to be a lot of hard work involved if you want to improve your web sites rankings but what is clear is that we need SEO to help our web site just as much as we need key words to get us to progress online.</p>
]]></content:encoded>
			<wfw:commentRss>http://lan5.com/why-do-we-need-search-engine-rankings/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How Can Website Inspectors Improve Search Engine Rankings With SEO</title>
		<link>http://lan5.com/how-can-website-inspectors-improve-search-engine-rankings-with-seo/</link>
		<comments>http://lan5.com/how-can-website-inspectors-improve-search-engine-rankings-with-seo/#comments</comments>
		<pubDate>Fri, 23 Dec 2011 22:47:04 +0000</pubDate>
		<dc:creator>Lan5</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://lan5.com/?p=2770</guid>
		<description><![CDATA[As their name suggests, website inspectors examine flaws in websites in order for clients to obtain higher search engine rankings. Website inspectors carry out full SEO (search engine optimization) evaluation of websites and report suggested changes that should be made in order to make a website more search engine friendly. Website inspectors perform in-depth SEO [...]]]></description>
			<content:encoded><![CDATA[<p><img class="size-full wp-image-2771 alignleft" title="inspector_gadget_cluso_1" src="http://lan5.com/wp-content/uploads/2012/02/inspector_gadget_cluso_1.jpg" alt="" width="210" height="210" />As their name suggests, website inspectors examine flaws in websites in order for clients to obtain higher search engine rankings. Website inspectors carry out full SEO (search engine optimization) evaluation of websites and report suggested changes that should be made in order to make a website more search engine friendly.</p>
<p>Website inspectors perform in-depth SEO website analysis of website HTML code, including META tags and Alt image tags, along with SEO analysis of website design, keyword text weight, download time and other SEO features. Website inspectors then produce a detailed SEO report consisting of manually generated META tags, alt tags and suggest other website alterations.</p>
<p>There are a number of differences between website inspectors and other SEO companies. Most SEO companies only evaluate and report on general website HTML code and limited website design features. By contrast, website inspectors will offer detailed evaluations and SEO reports of HTML code, and all aspects of website design from textual relevance to aesthetic design. Website inspectors will offer a comprehensive SEO report consisting of workable alterations that should be made to a website in order to significantly improve search engine rankings for the long-term. General SEO companies, by contrast, will only focus on what is wrong with a website without offering many good suggestions to improve search engine rankings.</p>
<p>Most general SEO companies will provide customers with &#8220;cookie cutter&#8221; style SEO reports. This is to say that the vast number of SEO companies will evaluate a website using automated, report generating software and send their client a print out of a generic SEO report. Such SEO reports will provide irrelevant information to the client&#8217;s website and will not provide any solid suggestions as to alterations that should be made in order to improve search engine rankings. By contrast, a website inspectors company will treat each website as a unique piece of material. A good website inspectors SEO company will refrain from using any automated software to analyse a website or to generate an SEO report.</p>
<p>Promoting user-friendly SEO reports and ethical, &#8216;white hat&#8217; SEO practices is key to the ethos of website inspectors SEO companies. All good website inspectors SEO companies will refrain from using the out-dated practice of automated website submissions. Most generic SEO companies continue to use automated submission software although they know by now that such software submits websites to unorthodox, unethical sources such as FFA pages and link farms. Top search engines regard submissions to such sources as &#8216;spamming&#8217; and will ultimately result in websites being placed in the Google Sandbox for extensive periods of time, if not banned from search engine rankings entirely. Website inspectors SEO companies will only promote the ethical use of manual website submissions to discriminative sources.</p>
<p>Another consideration is that website inspectors SEO companies will alter their services to suit their client&#8217;s needs. Good website inspectors SEO companies now offer on-site or on-page SEO website designs and SEO implementations in order to save clients a lot of time and hassle. Website inspectors offering on-site SEO website design will ask clients for access to website files in order to improve website features directly, so as to improve search engine rankings. Onsite SEO web design is a firm favourite of website inspectors clients who have limited website design and SEO implementation knowledge in order to promote their website in search engine rankings. Website inspectors SEO companies are seeing a great rise in clients opting for onsite SEO web design as they know that all onsite SEO web design implementations are performed by professionals who are well aware of effective and ethical SEO practices.</p>
<p>With all of these factors in mind, it is strongly recommended that clients seeking good SEO in order to improve website rankings look for website inspectors SEO companies if they wish to see long-term, positive search engine rankings. With comprehensive SEO reports and the option of onsite SEO web design at hand by SEO professionals, website inspectors are the way to go for anyone looking for strong and successful search engine rankings.</p>
]]></content:encoded>
			<wfw:commentRss>http://lan5.com/how-can-website-inspectors-improve-search-engine-rankings-with-seo/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Pros and cons of a social media empire</title>
		<link>http://lan5.com/pros-and-cons-of-a-social-media-empire/</link>
		<comments>http://lan5.com/pros-and-cons-of-a-social-media-empire/#comments</comments>
		<pubDate>Sun, 20 Nov 2011 16:00:12 +0000</pubDate>
		<dc:creator>Lan5</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://lan5.com/?p=2850</guid>
		<description><![CDATA[Social media is big. Every search engine optimization agency will agree on that. What SEOs can’t agree on is just how site owners should participate. Some experts will tell you to concentrate on one main social media profile. Others will tell you that you can only succeed if you participate on multiple networks. With a [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://lan5.com/wp-content/uploads/2012/02/wordofmouth_icon.png"><img class="alignleft size-full wp-image-2851" title="wordofmouth_icon" src="http://lan5.com/wp-content/uploads/2012/02/wordofmouth_icon.png" alt="" width="180" height="214" /></a>Social media is big. Every search engine optimization agency will agree on that. What SEOs can’t agree on is just how site owners should participate. Some experts will tell you to concentrate on one main social media profile. Others will tell you that you can only succeed if you participate on multiple networks. With a major time investment at stake, it’s incredibly frustrating to have so many differing opinions on the line.</p>
<p>As with anything, there are pros and cons to each side of the argument. Social media networks tend to feed off each other at some level, so site owners investing time in multiple networks will have an easier time getting their name known. On the other hand, social media networks are notoriously difficult to get into in the early stages, so a big investment is needed. Another problem is that competition for attention is high. But on the other hand, the rewards can be big once a site owner is established…</p>
<p>The list of positives and negatives could go on forever. While it is important to have a social media presence, that presence is worthless if you don’t actually participate. The answer really lies in negotiation between the time you can afford and the advice of the provider of your SEO services, such as those we provide here at Lan5.</p>
<p>There is no consensus about the level of commitment you need for social media management. The truth is, for SMM, the decision has to rest with you. Small amounts of participation are better than over committing.</p>
]]></content:encoded>
			<wfw:commentRss>http://lan5.com/pros-and-cons-of-a-social-media-empire/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

